Complete One Share Why This Year's Graduates Will Find More Opportunities with Start

Newcastle-based Complete One reveal to this year's graduates why they will find better opportunities with small businesses, rather than chasing large organisations.
 

It's the summer holidays which means one thing for businesses, a fresh influx of graduates have just entered the jobs market and are trying to integrate themselves into the fast-paced business world. Whilst many of these graduates may have their hopes set on a role with an established firm, Complete One share why there are more opportunities with start-ups.

The job market has faced many problems in recent years, particularly a skills shortage. A large number of companies view graduates as too inexperienced due to a lack of 'hands on' experience. When looking for work, many graduates view 'big brands' as the 'safe' option, however Complete One believes these are the ones who are missing out on more progressive, creative roles within smaller companies. 


For a lot of young people, working for a big brand won't be the right fit. While it will look good on a CV and the starting salary will no doubt be higher than what a start-up would be able to offer, big brands tend to have a set hierarchy and graduates are less likely to be exposed to the company's decision makers. 

Complete One believe graduates should opt for start-ups over well-established brands. Working with a start-up, graduates will gain experience in every part of the business, from finance to sales and marketing which could prove incredibly valuable in future. Working for a small business, roles are often more flexible and individuals have the opportunity to take on more responsibility than in a larger firm.

The firm have outlined their tips for small businesses to compete with big brands when it comes to attracting graduates. 

Build a brand

Businesses need to create a brand that is attractive to graduates. The brand should capture the firm's mission, culture, values and vision by creating a story and allowing people to see where they could fit in. 

Have an on-going recruitment process

Rather than being reactive and only seeking out talent when a position needs to be filled, Complete One believes to compete with big brands, small businesses should have an on-going recruitment process. This will maintain the company's profile in front of students. Be aware of times when graduates or school leavers will be looking for work placements. 

Get noticed

Big businesses have the advantage of large budgets when it comes to recruitment. Complete One urge small businesses to take cost-effective steps to get themselves noticed and get their company out there. This can be done either through giving talks at local events or offering work experience and other opportunities.

Complete One provide a structured career path for the people they work with via their business development program. It is a perfect fit for graduates and those looking to gain business experience. The program teaches all aspects of the firm's internal workings including; administration, brand protection, marketing and sales strategies, motivational and public speaking and project management. Essentially an accelerated learning program, it takes between 6 to 12 months to complete, depending on participant's ability to take on board and apply knowledge, as everyone learns at a different rate. The firm has a proven track record of developing young professionals into successful businessmen and women. They first started with one office in Newcastle when they launched back in 2012 and since then they have expanded massively, now operating in 4 cities across the UK. The firm are blazing a trail through the direct marketing industry and are well on their way to establishing themselves as a market leader. As the firm grows they have incredible opportunities for the individuals they work with to grow simultaneously, gaining invaluable business skills and knowledge along the way.

Complete One reviews: What makes an entrepreneur tick?

Managing Director of sales and marketing company Complete One, Glen Lowes, has been hugely inspired by the story of Jordan Belfort and how he has had such incredible successes along his entrepreneurial journey. Jordan Belfort now inspires others to have the same success through motivational speeches and workshops, so Complete One were excited when Jordan Belfort revealed on his personal blog what he believes makes an entrepreneur tick. The firm has reviewed Jordan Belfort’s findings:

There’s always room for improvement

Entrepreneurs tend to use their own needs to spot where something can be improved or created. For example, the story that Jordan Belfort highlights is that a man named Seth Goldman has a problem. He has just finished a run in Central Park, he’s thirsty, and he is looking for a bottled drink with more flavour and less sweetness. However, nothing like this exists. So, teaming up with a business partner, Barry Nalebuff, Goldman creates the exact product that he had been searching for, a better tasting tea, made with better ingredients. Entrepreneurs spot the need for a product in the market and then think: ‘If someone is going to make this then why can’t it be me?’ points out Complete One.

An entrepreneur is born

Entrepreneurs don’t have to show signs of extraordinary entrepreneurial skills in their youth. The beauty of entrepreneurship is that there is no age limit, points out Complete One. People become entrepreneurs because they are confronted with a problem and instead of ignoring it they get into thinking: ‘there’s got to be a better way.’ They start looking at the possibilities and then they start forming their vision.

Staying honest

Everybody sets their own standards and it is important for entrepreneurs to define theirs and then stick to them. Consumers are more likely to respect a business that upholds its values. Jordan Belfort points out that some standards need to be moved but not so far that it goes against the company’s original values completely; and that the product no longer upholds the values that originally attracted consumers.

Be flexible, but stick to your guns

Every business begins with an idea. Every business grows with a vision. Every business is sustained by customer loyalty. And every business fails when its vision is lost. Entrepreneurs often have to compromise. So entrepreneurs have to decide what they are willing to compromise on. This will play a big part in their future success.

Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of marketing which allows them to connect with consumers on a one-to-one basis via face-to-face marketing techniques. This often leads to long-lasting and personal connections between brand and consumer as well as increased customer acquisition, brand awareness and brand loyalty for their clients.

Complete One works closely with young professionals in order to help them develop into successful entrepreneurs. The firm’s Business Development Programme helps to teach young aspiring entrepreneurs the skills needed to be a success. Complete One looks up to people such as Jordan Belfort for inspiration on how to instil a sense of entrepreneurship in young people.

Source: http://jordanbelfort.com/what-makes-an-entrepreneur-tick/