Thursday, 27 August 2015

Complete One Share Why This Year's Graduates Will Find More Opportunities with Start

Newcastle-based Complete One reveal to this year's graduates why they will find better opportunities with small businesses, rather than chasing large organisations.
 
It's the summer holidays which means one thing for businesses, a fresh influx of graduates have just entered the jobs market and are trying to integrate themselves into the fast-paced business world. Whilst many of these graduates may have their hopes set on a role with an established firm, Complete One share why there are more opportunities with start-ups.

The job market has faced many problems in recent years, particularly a skills shortage. A large number of companies view graduates as too inexperienced due to a lack of 'hands on' experience. When looking for work, many graduates view 'big brands' as the 'safe' option, however Complete One believes these are the ones who are missing out on more progressive, creative roles within smaller companies. 


For a lot of young people, working for a big brand won't be the right fit. While it will look good on a CV and the starting salary will no doubt be higher than what a start-up would be able to offer, big brands tend to have a set hierarchy and graduates are less likely to be exposed to the company's decision makers. 

Complete One believe graduates should opt for start-ups over well-established brands. Working with a start-up, graduates will gain experience in every part of the business, from finance to sales and marketing which could prove incredibly valuable in future. Working for a small business, roles are often more flexible and individuals have the opportunity to take on more responsibility than in a larger firm.

The firm have outlined their tips for small businesses to compete with big brands when it comes to attracting graduates. 

Build a brand

Businesses need to create a brand that is attractive to graduates. The brand should capture the firm's mission, culture, values and vision by creating a story and allowing people to see where they could fit in. 

Have an on-going recruitment process

Rather than being reactive and only seeking out talent when a position needs to be filled, Complete One believes to compete with big brands, small businesses should have an on-going recruitment process. This will maintain the company's profile in front of students. Be aware of times when graduates or school leavers will be looking for work placements. 

Get noticed

Big businesses have the advantage of large budgets when it comes to recruitment. Complete One urge small businesses to take cost-effective steps to get themselves noticed and get their company out there. This can be done either through giving talks at local events or offering work experience and other opportunities.

Complete One provide a structured career path for the people they work with via their business development program. It is a perfect fit for graduates and those looking to gain business experience. The program teaches all aspects of the firm's internal workings including; administration, brand protection, marketing and sales strategies, motivational and public speaking and project management. Essentially an accelerated learning program, it takes between 6 to 12 months to complete, depending on participant's ability to take on board and apply knowledge, as everyone learns at a different rate. The firm has a proven track record of developing young professionals into successful businessmen and women. They first started with one office in Newcastle when they launched back in 2012 and since then they have expanded massively, now operating in 4 cities across the UK. The firm are blazing a trail through the direct marketing industry and are well on their way to establishing themselves as a market leader. As the firm grows they have incredible opportunities for the individuals they work with to grow simultaneously, gaining invaluable business skills and knowledge along the way.

Monday, 24 August 2015

Complete One reviews: What makes an entrepreneur tick?

Managing Director of sales and marketing company Complete One, Glen Lowes, has been hugely inspired by the story of Jordan Belfort and how he has had such incredible successes along his entrepreneurial journey. Jordan Belfort now inspires others to have the same success through motivational speeches and workshops, so Complete One were excited when Jordan Belfort revealed on his personal blog what he believes makes an entrepreneur tick. The firm has reviewed Jordan Belfort’s findings:

There’s always room for improvement

Entrepreneurs tend to use their own needs to spot where something can be improved or created. For example, the story that Jordan Belfort highlights is that a man named Seth Goldman has a problem. He has just finished a run in Central Park, he’s thirsty, and he is looking for a bottled drink with more flavour and less sweetness. However, nothing like this exists. So, teaming up with a business partner, Barry Nalebuff, Goldman creates the exact product that he had been searching for, a better tasting tea, made with better ingredients. Entrepreneurs spot the need for a product in the market and then think: ‘If someone is going to make this then why can’t it be me?’ points out Complete One.

An entrepreneur is born

Entrepreneurs don’t have to show signs of extraordinary entrepreneurial skills in their youth. The beauty of entrepreneurship is that there is no age limit, points out Complete One. People become entrepreneurs because they are confronted with a problem and instead of ignoring it they get into thinking: ‘there’s got to be a better way.’ They start looking at the possibilities and then they start forming their vision.

Staying honest

Everybody sets their own standards and it is important for entrepreneurs to define theirs and then stick to them. Consumers are more likely to respect a business that upholds its values. Jordan Belfort points out that some standards need to be moved but not so far that it goes against the company’s original values completely; and that the product no longer upholds the values that originally attracted consumers.

Be flexible, but stick to your guns

Every business begins with an idea. Every business grows with a vision. Every business is sustained by customer loyalty. And every business fails when its vision is lost. Entrepreneurs often have to compromise. So entrepreneurs have to decide what they are willing to compromise on. This will play a big part in their future success.


Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of marketing which allows them to connect with consumers on a one-to-one basis via face-to-face marketing techniques. This often leads to long-lasting and personal connections between brand and consumer as well as increased customer acquisition, brand awareness and brand loyalty for their clients.

Complete One works closely with young professionals in order to help them develop into successful entrepreneurs. The firm’s Business Development Programme helps to teach young aspiring entrepreneurs the skills needed to be a success. Complete One looks up to people such as Jordan Belfort for inspiration on how to instil a sense of entrepreneurship in young people.

Wednesday, 22 July 2015

REVIEW: Complete One Unveils The Impact of Office Design on Productivity



Currently in the process of a massive refurbishment at their flagship Newcastle office, Complete One, direct sales and marketing specialists, unveils why office design is so important. 

While office design is often a personal preference, there are things to consider before going ahead with a design.  Office space as well as design can have a surprising impact on overall happiness and work performance, which is incredibly important for business success; happy workers are inevitably more productive therefore driving profits. 
Complete One have analysed traditional office designs. 
Cubicles
Designed by Robert propst in the 1960s, with the view to get away from the old set-up, reminiscent of a school class room, with tables lined up facing one way, cubicles ended up having a negative effect and employees that worked in an office with cubicles were found to be the most unhappy, according to research.  However, it isn’t all negative, the pros for cubicles are that they provide a sense of privacy and independence with an individual having their own space.  It also means fewer distractions. 
Open offices
Open offices are ideal for maximising a company’s space, while also keeping costs low.  The pros for this office lay-out is that it is a very social working environment, and as a result it promotes a more team-based culture, encouraging employees to work together.  Cons for open offices include a lack of privacy, as well as increased noise levels and possibly the most damaging for employers is that workers are easily distracted by co-workers which could result in a drop in productivity. 
Enclosed offices
According to research, workers in enclosed offices are the happiest and experience the least amount of frustration.  Other pros for this include privacy, giving employees the ability to close their door and shut out any distractions.  A big plus is that there is no outside noise, helping with concentration, and lastly there is more space.  Cons of an enclosed office are; less social interaction, being shut behind a door can often make people feel cut off.  Also the privacy of being shut away can have negative consequences as employees feel there is no pressure as they aren’t being watched and therefore lack the motivation to perform to the best of their abilities.  Lastly, there isn’t an opportunity to collaborate with co-workers. 
Colour is also an important element in design.  When choosing the Complete One logo, Managing Director Glen Lowes decided on blue, as it is the colour of trust and peace, it also suggests loyalty and integrity.   When deciding on colours for the new office design, black played a prominent role; black is the colour of the hidden, the secretive and the unknown, creating an air of mystery. 

Having just recently completed a massive refurbishment of his own office, Managing Director at Complete One, Glen Lowes, is now embarking on an even bigger project, redesigning the reception.  Plans have already been drawn up and the refurbishment is scheduled to go ahead in the next couple of months. 

Complete One are one of the fastest growing and most exciting outsourced sales and marketing companies in the North East. We are a young, ambitious and dynamic that specialise in customer acquisition through in-person promotions.  Our expertise lies in increasing market share and raising brand awareness, for our client portfolio, through face-to-face promotional marketing and sales campaigns, at high profile events and venues.  In a world of ever advancing technologies, we offer our clients something that is often lacking in todays digital world, the personal touch. 

Wednesday, 8 July 2015

Complete One: How to bridge the marketing skills gap

According to a recently conducted survey, 30% of respondents said that finding marketers with the right skills is a nightmare. This is highly concerning for the industry because without the right talent, businesses are unable to progress and grow.

Complete One has revealed that marketers need a very unique set of skills as the role of the marketer is more stressful compared to five years ago. Marketers need to be open and collaborative as well as respond rapidly to the pace of change. The role of the marketer has become more complex and marketers therefore need to be able to deal with uncertainty and be comfortable with risk-taking.

These skills are crucial for marketing success because in today’s fast-paced business environment, consumers are able to connect with their favourite brands through multiple devices at any given time. Modern technology has created a 24-7, ‘always on’ environment in which customers expect brands to treat them as individuals and respond to them consistently across a range of channels. This creates a number of challenges which cannot be solved by technology, making the job of a marketer much more complex. Nearly half of people surveyed said that this complexity makes it harder to be effective.

Complete One believe that this has created a need for responsive teams. Regardless of technology it is ultimately people who make decisions, analyse data and build the customer experience. Complete One believes that in order to succeed, companies must build teams that can respond dynamically to customers’ need and expectations. This means that marketers must have core skills in areas such as content, mobile and social but also soft skills such as the ability to deal with change or spot opportunities.

Complete One therefore believes that the key to solving the problem and bridging the marketing skills gap lies in sharing skills and knowledge. Marketing tends to be seen as a standalone discipline that should be entirely managed by one team. But everyone within an organisation needs to develop their digital skills, points out the sales and marketing firm. Expertise in one specific channel can be valuable, but sharing skills and knowledge across multiple channels is always going to be the most effective way to increase general marketing capability within an organisation. Progressive firms are able to change the way they operate and are creating cross-departmental marketing teams. Working closely with the IT team for example is essential given the technology and complexity of data involved in today’s marketing.

Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers, on behalf of their clients’ brands. By working closely alongside their clients the firm are able to design and implement campaigns which are tailored to their target consumers. The firm then takes these campaigns directly to consumers via face-to-face marketing techniques. This personal connection often leads to increased customer acquisition, brand awareness and brand loyalty.

Complete One ensures that their business is always full of fresh talent and that their marketing skills are always up-to-scratch with what the market demands by teaching their entire team a wide range of marketing and sales skills on a daily basis. This helps to improve their knowledge in the area and work together constructively to create the best campaigns for their clients’ brands.

Monday, 15 June 2015

Will the Government Deliver on Promises Made to SMEs? Ask Complete One

Throughout the election race, the conservative government made many promises to SMEs, stating that they would make their lives easier. With the government yet to deliver, Complete One review what the future now holds for UK SMEs and shares why people still shouldn’t be put off from business ownership.

In a recent survey sample of 400 small business owners by enterprise software company, Sage, it was revealed that there was an undisputable call for the government to deliver on key issues such as business rates and red tape for small businesses. Small company owners are calling for the Chancellor’s second financial statement in four months to realise pre-election promises for the sector given in the emergence budget on July 8th. 

The economy and health of Britain’s small businesses were firmly on the election agenda and earned a significant amount of headlines following bold statements from David Cameron around his plans to give small and medium sized enterprises (SMEs) a fair deal. This includes reducing red tape, lowering business rates for small businesses and new laws set to ensure no rises in income tax, VAT and national insurance. If these promises are kept, SMEs would be supported and it would make life much easier for current business owners and those looking to start out on their own.

Owning a business endows an entrepreneur with the independence and opportunity to control their own business and makes them accountable for their personal and business development. Other benefits of owning a business include, generating a chance to make a difference, high earnings and helping people to reach their full potential and pursue their interests.  Complete One believes people should still follow their business dreams and not be put off from entrepreneurship and business ownership.

‘As a business owner, you are your own boss and are responsible for making business decisions.  In the beginning this can seem quite overwhelming, but once the benefits associated with being in charge start to roll in, making decisions and solving problems is much less daunting and even fun!’ states Glen Lowes, Managing Director of Complete One.

Complete One is an event marketing and sales firm based in Newcastle.  The firm help businesses reconnect with their target audience in order to increase sales and overall market share, whilst building positive customer relationships. Complete One helps the next generation of business owners access the necessary support and expand their skill set through their business development program. This program offers core mentoring opportunities to those looking to start their own business and excel in the event marketing and sales industry. 

Monday, 1 June 2015

Should you hire experienced individuals or new graduates? Asks Complete One


With new graduates on the search for work, Complete One looks into whether a company would benefit more from experienced individuals or fresh graduates.

Complete One believes that having a mix of talents within a business can be important. The firm believes that based on the stage of a company, and its available funding, each business is unique and needs different skills to help their business grow and succeed. The firm believes that it can be beneficial to hire seasoned talent along with new graduates. The mix of young and experienced new hires will give the business a much needed platform to boost the business and benefit long term.

Complete One believes that many businesses tend to overlook graduates when it comes to hiring new talent but believes this could be a costly mistake as many graduates can bring fresh ambition and enthusiasm to a business. New ideas can help a business to grow and help motivate other team members. This fresh thinking from graduates is what Complete One believes makes them so valuable to a company.

Complete One prides itself on its fair hiring process. The firm doesn’t pre-judge anyone on education or experience and believes that businesses should hire for potential and then train these individuals to be skilled. For this reason the firm has implemented a Business Development Program into their company culture.

The program is designed to teach young business professionals the skills needed to be successful in the sales and marketing industry. These skills have also been found to be transferable to many other areas of business. By developing each individual’s skillsets it not only helps the business to grow and succeed but helps each candidate reach their full potential and hit their own aspirations. The program teaches skills such as sales, leadership, public speaking, interview techniques, financing and much more.

Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in unique direct marketing campaigns that are designed to accurately represent their clients’ brands. By working closely with their clients the firm are able to develop highly personalised campaigns which represent the brand accurately. These campaigns are then taken directly to consumers via face-to-face marketing techniques which are proven to create long-lasting connections between brand and consumer. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.

Friday, 1 May 2015

MUST READ: Complete One Offer Advice on Finding the Ideal Business Mentor


Most of the world’s most successful entrepreneurs got to where they are with the help of a great mentor. Complete One outline the five qualities a quality mentor must have. 

Entrepreneurship can be a lonely career choice and many new to entrepreneurship believe that asking for help is a sign of inexperience or weakness. Complete One, a leading sales and event marketing firm are keen to disprove this way of thinking and believe that finding the right help and support is an important process if an entrepreneurs stands any chance of achieving success in today’s highly competitive marketplace.

The firm believe that almost all successful entrepreneurs and small businesses owners if asked will name at least one mentor that helped them on their way. No matter how prepared an entrepreneur may think they are business always throws up a few unforeseen challenges along the way. Mentors can offer entrepreneurs advice on how to handle these challenges based on real world experiences and provide proof that these challenges can be overcome. Mentors are also great motivators as they can use their own successes to drive an entrepreneur forward and highlight what is possible in terms of achievement.

Complete One believes that if an entrepreneur is to achieve success then it is important to find the right mentor who can offer them the right support and relevant advice. To help entrepreneurs identify the best mentor for their business the firm has shared what they believe to be the 5 most important qualities an entrepreneur should look for.

Support not Praise

Everyone likes a bit of an ego boost now and then, however being showered by praise doesn’t help an entrepreneur to grow or improve. Constructive criticism is an important part of development and helps entrepreneurs to identify any weaknesses in their skill-set or knowledge.

Honest Appraisals

Good mentors are experts at telling it like it is and having those conversations that others may find difficult. The feedback given by a mentor should not come as a surprise to an entrepreneur, as they should be willing to actively communicate with them in order to ensure they are staying on the right track.

Take it on the Chin

Being able to withstand honest feedback is key if an entrepreneur is to really get on board with mentorship, it’s in their best interests and the interest of their business to be able to take advice on the chin and understand that however hard to hear, it is coming from a good place.

Empathy

A great mentor will be empathetic towards their mentee, as after all they themselves have been in exactly the same position. In order to fully take on a mentors advice, trust must be built therefore building a positive relationship is key to effective mentorship.
Admiration

A mentor should be someone an entrepreneur admires and wants to emulate. Entrepreneurs should avoid trying to gain mentorship from someone just because of their name or reputation, instead they should focus on networking and meeting with those who have achieved what they would like to achieve and have the wisdom to help them succeed.

Complete One is a sales and event marketing firm based in Newcastle that help businesses reconnect with their target audience in order to increase sales and improve customer relationships. The firm have helped a great deal of sales and marketing entrepreneurs excel through their development programme which offers core mentoring opportunities to those looking to start their own firms. Managing Director Glen Lowes believe this is what sets Complete One apart and believes that it is their commitment to development and support that has helped the firm grow and gain considerable traction within the industry.